06/08/12 | Uncategorized

Female Founders To Watch: Helping Small Business Owners

Here are useful tools for small business owners built by women entrepreneurs.

By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0)

Starting your own business comes with a unique set of challenges. Early-stage startup entrepreneurs are no stranger to these challenges.

These notable women entrepreneurs, each equipped with a background in computer science and penchant for problem-solving, have built profitable tech startups making the business of, well, business more efficient.

From making it easy to outsource tasks (cleaning, pickup, groceries, buying lunch) so you can focus on running your company to finance/accounting software, these women have built efficient software systems to better manage your time and money – and usually boast the mighty “CEO” title for their effort. They deserve it!

Here are some women entrepreneurs building tools for small businesses:

Elizabeth Yin (Co-Founder & CEO, LaunchBit)
If you have an email newsletter for your customers, monetize your emails with the ad network for email LaunchBit. The company was founded by high school best friends and serial entrepreneurs Elizabeth Yin and Jennifer Chin. Follow her on Twitter at @launchbit.

Jennifer Chin (Co-Founder, LaunchBit)
Front-end and user experience designer Jennifer Chin of LaunchBit boasts a seriously impressive resume: a PhD in Materials Science & Engineering from MIT and a BA in Chemistry and Physics from Harvard. She also builds startups. Follow her on Twitter at @launchbit.

Jessica Mah (Co-Founder & CEO, InDinero)
Serial entrepreneur Jessica Mah wanted to help small companies better manage their finances, so she built InDinero for a real-time dashboard to make small business accounting easy for everyone. Follow her on Twitter at @JessicaMah.

Leah Busque (Founder & CEO, TaskRabbit)
Back by popular demand, TaskRabbit founder Leah Busque resumed her CEO title as it was announced on TechCrunch this week. TaskRabbit allows you to outsource tasks and small jobs, giving you more time to focus on your startup. Follow her on Twitter at @labusque.

Poornima Vijayashanker (Founder & CEO, BizeeBee)
Mint.com employee #2 and software engineer Poornima Vijayashanker started BizeeBee for a simpler way to track revenue, attendance, manage member relationships and more. Follow her on Twitter at @poornima.

Wendy Tan White (Founder & CMO, Moonfruit)
The design-led self publishing platform Moonfruit was born out of a desire to help small businesses build websites easily without any programming knowledge, co-founded by CMO Wendy Tan White. Follow her on Twitter at @wendytanwhite.

Know another women entrepreneur building a high-growth high-tech startup that makes the lives of small business owners easier? Let us know in the comments below!

Angie Chang co-founded Women 2.0 in 2006. She currently serves as Editor-In-Chief of Women 2.0 and is working to mainstream women in high-growth, high-tech entrepreneurship. Previously, Angie held roles in product management and web UI design. In 2008, Angie launched Bay Area Girl Geek Dinners, asking that guys come as the “+1” for once. Angie holds a B.A. in English and Social Welfare from UC Berkeley. Follow her on Twitter at @thisgirlangie.

Anne-Gail Moreland

Anne-Gail Moreland

Anne-Gail Moreland, an intern with Women 2.0, was on the StartupBus. She studies neuroscience at Mount Holyoke College, where she is trying to merge a passion for tech and the brain into a new wave of cognition-based technology

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