4 Ways to Bring Courtesy Back to Business Negotiations

Who says business has to be unpleasant? Courtesy costs nothing and ultimately benefits everyone, so why not make a little effort and discover how great the rewards can be.  By Alexandra Ross (Senior Counsel, Paragon Legal) I just wrapped up an exceedingly pleasant...

My Favorite Tools for Product Development

A product development veteran shares her favorites for analytics, storage, prototyping, product management, code management and feedback and support. By Poornima Vijayashanker (Founder, Femgineer) My approach to product development covers the following stages:...

How 5 High School Girls Took Technovation by Storm

How five high school girls won Technovation World Pitch 2013 and wowed the judges with an impressive app to solve a real-world problem.  By Nicole Blandford (Academic Technology Director, Nightingale-Bamford School) and Dan Ristea (Technology Specialist,...

Lolly Wolly Doodle Spins Facebook Fans Into VC Dollars

The female-founded social media success story just received a $20 million investment led by Steve Case’s investment company.  By Jessica Stillman (Editor, Women 2.0) Just how much are Facebook fans worth to a startup? In the case of North Carolina-based...

The Unexotic Underclass

Looking for a startup idea? Look beyond the needs of well educated urbanites with money to burn to the kind of people with serious problems in need of solving. By C.Z. Nnaemeka (Writer, MIT Entrepreneurship Review) The startup scene today, and by ‘scene’ I’m sweeping...

When Making Everyone Happy Doesn’t Scale

For New York-based startup Bib + Tuck, taking a brand to the next level may mean losing a customer or two in the process. And that’s okay. By Lorraine Sanders (Contributing Writer, Women 2.0) Being all things to all people may be an excellent strategy for Amazon, but...

The 9 Best Industries for Women’s Startups in 2013

You can start up in any area that you love and that are confident will make you a profit, but it can be hard to know exactly which industries offer the best opportunities for female founders. The good news? We’ve found nine to get you started. By Holly Mangan...

Why Your Company Shouldn’t Have a Women’s Network

If you’re interested in empowering and nurturing your female employees, think long and hard before you set up an internal women’s network, warns one female CEO — they often backfire. By Jessica Stillman (Editor, Women 2.0) Here on Women 2.0, posts outlining what...