Starting from Scratch at Age 50: One Entrepreneur’s Story

When you can’t ignore a problem, it’s time to do something about it. By Stacey Horowitz (Founder, Shopping for a Change) Starting your first entrepreneurial venture at age 50 might seem crazy. Launching a business in a field in which you have zero previous experience...
What a $40 Video Has to Do with Becoming a Tech Unicorn

What a $40 Video Has to Do with Becoming a Tech Unicorn

Why produce a video on a shoestring budget when you’re valued at $1 billion? By Amy Pressman (Co-founder & President, Medallia) This post originally appeared on Medium. Last month, my company raised $150 million, joining the unicorn club with the likes of Uber,...
8 Simple Stress-Busting Yoga Moves You Can Do at Work

8 Simple Stress-Busting Yoga Moves You Can Do at Work

Try a few of these moves for a quick hit of productivity. By Abi Carver (Founder, Yoga 15) “You get more accomplished by working intensely for short periods and then refueling than you do by working continuously over a long period of time. ” — Tony Schwartz, The...

Don’t Call Me a Mompreneur

If you really want to label me, call me what I am. By Aly Saxe (Founder & CEO, Iris PR Software) This post originally appeared on Medium. I was aimlessly wandering through Costco last weekend (it’s as close to a hobby as I’ll get), when I ran into an old friend....

6 Steps to Building an Audience Primed for Monetization

Should you start with building your product? Or your audience? By Brandy Alexander-Wimberly (Director of Digital Marketing, Interrupt) They say the purpose of a business is to create an audience. But what about creating an audience first, then creating a product or...

You May Be More Creative and Persuasive Than You Think

A handful of new studies indicate that many of us vastly underestimate our own abilities. By Jessica Stillman (Editor-at-Large, Women 2.0) This story first appeared on Inc.com. The surest way not to succeed, an old saying tells us, is not to try at all (and science...

How to Promote Yourself Without Being Pushy

Marketing doesn’t have to be such an evil thing. This post originally appeared on salmajafri.com. By Salma Jafri (Founder, Content Marketing Tips) Are any of these statements “so you”: Ugh, marketing is my least favorite activity of building a business I know...
How to Treat a Mom in a Tech Accelerator

How to Treat a Mom in a Tech Accelerator

FYI, pumping in the bathroom sucks.  Christie Gettler Tarazon (Co-founder, GiftStarter) This post originally appeared on Medium. I always joke that I have three babies (four, if you count my husband). My marriage was nine months young and I was six months pregnant...