11 September 2015 | Uncategorized
When you can’t ignore a problem, it’s time to do something about it. By Stacey Horowitz (Founder, Shopping for a Change) Starting your first entrepreneurial venture at age 50 might seem crazy. Launching a business in a field in which you have zero previous experience...
10 September 2015 | Uncategorized
Why produce a video on a shoestring budget when you’re valued at $1 billion? By Amy Pressman (Co-founder & President, Medallia) This post originally appeared on Medium. Last month, my company raised $150 million, joining the unicorn club with the likes of Uber,...
8 September 2015 | Uncategorized
Mythbusters, women in tech edition. By Mary Godwin (VP of Operations, Qumulo) Let’s face it. Engineering and computer science have a bad rap for not being the most glamorous professions for women. The opportunities in technical professions are not well represented to...
7 September 2015 | Uncategorized
If you really want to label me, call me what I am. By Aly Saxe (Founder & CEO, Iris PR Software) This post originally appeared on Medium. I was aimlessly wandering through Costco last weekend (it’s as close to a hobby as I’ll get), when I ran into an old friend....
4 September 2015 | Uncategorized
Should you start with building your product? Or your audience? By Brandy Alexander-Wimberly (Director of Digital Marketing, Interrupt) They say the purpose of a business is to create an audience. But what about creating an audience first, then creating a product or...
4 September 2015 | Uncategorized
Marketing doesn’t have to be such an evil thing. This post originally appeared on salmajafri.com. By Salma Jafri (Founder, Content Marketing Tips) Are any of these statements “so you”: Ugh, marketing is my least favorite activity of building a business I know...
3 September 2015 | Uncategorized
There’s plenty I learned serving in the field-intelligence unit that has served me well in tech. By Nofar Diamant (Automation Developer, Perion) Moving to high-tech from the field-intelligence unit of the Israel Defense Forces, known as Unit 8200, I gained tools to...