By Bernadette Jiwa (Brand Consultant, The Story of Telling) Everyone can agree that there’s nothing really objectionable about calling your business ‘Bargain World’. It’s an innocuous name and most people won’t hate it. That’s the problem. If you’re going to name your...
By Heesun Lho (Founding Team Member & Project Manager, YouNoodle) Amazon Web Services (AWS) is back with the annual AWS Start-up Challenge! The competition, which began in 2007, rewards some of the the best ideas and startup companies with not just cash prizes but...
By Sally Jones (Co-Founder, Giddy) How many times have you heard your friends complain about the challenge of finding healthy on-the-go snacks for their kids? We realized moms everywhere were sick and tired of feeling guilty over the snacks they gave their kids and of...