Could Women Be The New Me-Commerce Tipping Point?

By Ashwini Nadkarni (Founder, Appguppy) The hottest disruptive force in e-commerce is me. And you. And her. In fact, tech savvy female consumers are the single most important factor in the new Me-commerce phenomenon – as well as the key market that Me-commerce...
Boston-based Doctor Launches Mobile Startup Appguppy

Boston-based Doctor Launches Mobile Startup Appguppy

By Ashwini Nadkarni (Founder, Appguppy) “A doctor, huh?” That’s the usual response I get at a startup event before I’ve even pitched my business. It’s generally followed by, “So what do you contribute to a startup that lets people create their own mobile app?”...