29 November 2012 | Uncategorized
Who does well with paid marketing? By Elizabeth Yin (Co-Founder, LaunchBit) This is a continuation of a 2-part blog series on whether to run ads for your startup. Before, I talked about running ads pre- product/market fit. This week’s post assumes your startup has...
5 June 2012 | Uncategorized
Marketing in Silicon Valley requires a scientific approach. By Julie Zhou (Growthmaster, Hipmunk) Math was my favorite subject in high school. After college, I was primed for the well-trodden path to investment banking where I could play with numbers all day. Instead,...
