The founder of Stitch Fix on appreciating the importance of people over product and how to decompress from startup life. By Lauren Kim (Events Coordinator, Women 2.0) How do you build a company that will scale for your (desired) big future without drowning yourself...
Building a loyal customer base dominated by repeat purchasers doesn’t just happen overnight. Here’s how one startup is pulling it off. By Lorraine Sanders (Contributing Writer, Women 2.0) When San Francisco-based Stitch Fix announced that it had shipped its 100,000th...
The founder and CEO of Stitch Fix explains why her company dodged the press, spent nothing on marketing and avoided hype in the initial phases of their startup. By Jessica Stillman (Editor, Women 2.0) Most startups would drool at the prospect of journalists knocking...
This week, women entrepreneurs disrupt the traditional ways of shopping, education and beauty. By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0) In this week’s roundup of women entrepreneurs getting funded – CEO Katrina Lake (pictured) founded...