How to Avoid Lean Startuping Your Business Into the Ground
Misinterpreting the lean startup theory can actually lead you to failure. By Rebecca Goberstein (CEO & Co-Founder, OneDay.io) If you’re in the startup world, it’s nearly impossible to not have heard of Eric Ries’ Lean Startup and Steve Blank’s customer development...Can a Denim Brand Be Lean?
How technology and Minimum Viable Product tests can (and can’t) help a fashion company succeed. By Julia Kastner (Founder & CEO, Eva & Paul) My final year at Harvard Business School, just weeks before graduation, I got into a debate with Eric Reis, author of...
The Lean Startup: But Lean Doesn’t Mean Lazy
Seems like everyone has heard the buzz about the Lean Startup movement, which was started over three years ago by Eric Ries. Yet I’m always surprised at the number of founders, product managers, and startup folks I meet who are struggling. Many have built and shipped...