Augmented Reality: Changing The Face Of Marketing

Augmented Reality: Changing The Face Of Marketing

11 October 2012 | Uncategorized

Augmented reality can make shopping that much more interactive — and easier. By Ayesha Mathews-Wadhwa (Founder & Creative Director, PixInk) If your world is feeling small, try augmented reality on for size. From mobile apps to video games and so much more, this...

Designing For Women On The Third Screen (Mobile Devices!)

28 June 2012 | Uncategorized

35% of consumer purchasing decisions are made from the third screen: mobile devices. By Ayesha Mathews-Wadhwa (Founder & Creative Director, PixInk) You don’t have to be a designer to understand that consumers are drawn to packaging; however, there’s much more to...