Investing in early stage startups primarily in sectors such as consumer, fintech, commerce, wellness, education, future of work, and SaaS. They are a first check venture fund tracking societal shifts to back bold change agents building transformative companies. 

Location: New York

Best piece of investment advice: Treat your fundraising process like a enterprise sales cycle: know your customer profile (aka which investors) make the most sense to target, be thoughtful about your outreach, and keep an organized CRM to manage follow up.  Be sure you’re prepared to know why that investor might be interested in your business, and what type of value / expertise they would be able to bring to your journey.

Fun fact: Their firm – Hannah Grey – is named after their daughters – Raya Hannah and Gunnison Grey (3 years old and 6 months apart!).