Don’t underestimate how important it is to have a clear content marketing strategy in place for your startup: content equals commerce. By Clark Buckner (Content Marketer & New Media Strategist, TechnologyAdvice.com) I spoke to content strategy consultant Monica...
Create targeted, valuable content to educate and engage with your users and your commerce will inevitably benefit. By Candace Dannenbaum (Co-founder & CEO, Barker Kitsen) In the old-school world, mixing editorial content with business platforms was understood to...
Everyone is chattering about content marketing but to the newbie it can sound like they’re talking about a thousand different things. One expert explains the essence of the idea for startup founders. By Kathy Alice Brown (SEO consultant, Stone Temple...
