How Customer Development, Product Management Fit Together

How Customer Development, Product Management Fit Together

By Cindy Alvarez (Head of Products and Customer Development, KISSmetrics) “Isn’t customer development just product management?” “You don’t really need product management if you do customer development right.” “Customer development is fine for startups with no process,...
Getting Your Startup Team to Understand Your Customer

Getting Your Startup Team to Understand Your Customer

By Poornima Vijayashanker (Founder & CEO, BizeeBee) It’s been 8 months since we launched our first product at BizeeBee. Since launching, my desire to please customers hasn’t stopped. The buzz bee and I spend nearly every week talking to customers on Twitter,...