Should You Join an Accelerator?

A two-time accelerator vet and startup CEO asks questions you’ll want to answer before making your next move. By Lorraine Sanders (Contributing Writer, Women 2.0) Before you can decide whether it’s time to submit an application to your top choice tech accelerator...

Fashion Brand-Building: There’s a New Model in Town

StyleSaint recently announced funding news, so we followed up with co-founder Allison Beal to ask about her unorthodox road to Fashion Tech success.  By Lorraine Sander (Contributing Writer, Women 2.0) As it’s grown from a fledgling fashion community into an apparel...

How to K.I.S.S.

In a feature-rich world, one St. Louis startup embraces the beauty of the keep-it-simple-stupid ethos. By Lorraine Sanders (Contributing Writer, Women 2.0) Open the Muzio app on your iPhone, and a black-and-white screen greets you. As you begin to add images to the...

5 Reasons Stitch Fix Just Sent its 100,000th Shipment

Building a loyal customer base dominated by repeat purchasers doesn’t just happen overnight. Here’s how one startup is pulling it off. By Lorraine Sanders (Contributing Writer, Women 2.0) When San Francisco-based Stitch Fix announced that it had shipped its 100,000th...

The DNA of a Pivot

How a DNA art startup spawned an entirely new company selling gene-based health and wellness assessments to body builders. By Lorraine Sanders (Contributing Writer, Women 2.0) For proof that the path of an entrepreneur is rarely straight, just ask Dr. Samantha...