Lessons from Shoes of Prey co-founder Jodie Fox include being media-savvy, publicly visible and ready to run miles in heels. By Lorraine Sanders (Contributing Writer, Women 2.0) Growing your company can be painful. Just ask Jodie Fox, who recently stepped into a pair...
You already know you need an online audience for your startup. To create a strong one, try building community offline for a change. By Lorraine Sanders (Contributing Writer, Women 2.0) In our increasingly mobile world, here’s a counter-intuitive but all-too-common...
How can you get the most out of a Kickstarter campaign? And when it’s over, what next? Take it from a founder who’s been there. By Lorraine Sanders (Contributing writer, Women 2.0) Photo by Milla Teittinen via Polka Dot Cookie. There’s obvious allure to raising your...
Knowing when to quit a full-time job for the startup you’re feverishly building on the side is tough. Even harder: getting out gracefully. Here’s one way to do it right. By Lorraine Sanders (Contributing Writer, Women 2.0) For Ali Price, walking away from a...
What began as an idea for connecting women with mentors in STEM fields during last week’s UnGrounded hackathon has already received support from the United Nations. By Lorraine Sanders (Contributing Writer, Women 2.0) By the end of the inaugural UnGrounded flight, it...